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Positioning: The Battle for Your Mind: The Battle for Your Mind (MARKETING/SALES/ADV & PROMO)

by Al Ries,Jack Trout

ISBN 13: 9780071373586

Format: Paperback (224 pages)
Publisher: McGraw-Hill Education
Published: 03 Jan 2001

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The Fall of PR & the Rise of Advertising

by Stefan Engeseth,Al Ries

ISBN 13: 9789163307775

Format: Illustrated (206 pages)
Publisher: Engeseth Publishing
Published: 21 Jun 2009

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The Fall of Advertising and the Rise of PR

by Al Ries,Laura Ries

ISBN 13: 9780060081997

Format: Illustrated (320 pages)
Publisher: HarperBus
Published: 07 Oct 2004

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